John G. McGill
McGill Bio
A data-driven sales and marketing strategist with 25+ years of experience, patented innovations, and expertise in process, product management, and customer analytics. John has driven 50%+ category growth for F-500 clients in pharma, logistics, and retail/CPG. As CEO of Sapphire Sky, McGill excels in audience measurement, merchandising, and digital advertising—enhancing customer experiences. His work leverages AI, BI tools, and advanced data analytics to elevate market positioning and solve complex challenges.
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With nearly 30 years of leadership experience spanning startups, SMEs, and global enterprises, John is a proven force in driving growth, innovation, and operational excellence across process management, product development, technical operations, and business development.
As founder of Sapphire Sky Consulting, John led transformative initiatives for major retail and CPG clients including 7-Eleven, Kroger, Walgreens, and others—delivering cutting-edge solutions in audience measurement, merchandising, and digital advertising. A serial innovator, John invented and successfully commercialized mobile shopping applications acquired by Ahold and Peapod, and holds patents for in-lane point-of-sale technology that revolutionized customer engagement at retail.
During his 6-year tenure as VP of Business Development at Lextech Global Services, John fueled exponential growth—driving revenues from $2M to $17M and achieving over 40% YOY gains for five consecutive years. He secured and expanded strategic partnerships with enterprise giants such as Apple, FedEx, AstraZeneca, AB InBev, AT&T, and Sunbelt Rentals and many more.
As VP of Product Management at QueryObject Systems, John pioneered intuitive data delivery platforms that empowered CPG brands and retailers with actionable insights. He spearheaded the development of customizable front-end systems that democratized access to complex multidimensional databases—helping clients unlock value from transaction and demographic data at scale.
John’s foundational expertise in FMCG analytics was honed at industry leaders Nielsen and Information Resources Inc. (IRI). At Nielsen, he served as Director of Technical Operations, where he patented mobile shopper behavior tracking solutions and delivered advanced data visualization tools for top-tier clients including P&G, Unilever, Target, and Walmart. At IRI, as Marketing Director, he engineered automated methods to merge and deliver complex data sets via intuitive offline and web-based platforms—dramatically enhancing data usability and storytelling.
A lifelong innovator and business builder, John blends deep technical acumen with a relentless focus on solving real-world business problems—bringing visionary thinking and scalable execution to every challenge he tackles.
